UPDATED 10/19/2021: When you are just starting to get your cleaning business off the ground it’s easy to get overwhelmed by it all.
After all, it seems like there is just so much to learn. And if you are a control freak like me, you want to become an expert at everything you do.
But that’s not possible of course (though it doesn’t stop us from trying). For instance, when I was new to the business, I bought business books, accounting books, sales books, insurance books, HR books, marketing books and every other type of book I could get my hands on.
I was trying to get the equivalent of a masters degree in 10 different subjects. Now while education is certainly a good thing, it can also blur your reality, confuse you, overwhelm you and otherwise make your brain explode.
Pursuing this goal of becoming a “master of everything” will get you burned out super fast. Once that happens you’ll just sit around in a dazed state wondering why you got yourself into this mess (I know I did).
The remedy to this is to simply do what you already do best, and lean on the true experts to guide you the rest of the way. You do this by building a team.
Your team doesn’t get built entirely overnight mind you, it occurs over a period of time. For instance the first team members you should seek out are an accountant and insurance agent (and maybe a lawyer).
These people are the true experts in their field. They are highly trained professionals that are there to guide you through the topics you know nothing about.
This means you can put down the 500 page Accounting for Beginners book, the 700 page US Insurance Guidebook and my personal favorite, the 18,000 page Laws Of The United States. Just let your “local expert” handle those details.
Wow…just that one act frees up all the time you were about to dedicate to become a pseudo expert in all those fields. The point here is to not get too tied up trying to learn “everything”. It’s not possible and it’s not worth it.
All you really need to do is focus on how to get customers and how to keep them. That’s about it folks! The rest will sort itself out over time.
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Joanna Price says
Wow. Just what I needed to hear. These posts are truly helpful. Thanks Tom!
Tom Watson says
Hi Joanna! I’m happy to help.