Someone wrote in recently asking me how I dealt with my local competition who specialized in CHEAP PRICES. I get asked that question quite a bit, in fact I probably get asked that every week or so. I know it can seem frustrating to lose out on some deals. The reality is it can be tough to compete with some of the other cleaning companies who seem to clean for practically … [Read more...] about How I dealt with “low ball” competition who were always cheaper
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QUESTIONS the potential customer NEEDS ANSWERED before they BUY FROM YOU
When you are out there trying to drum up business, meeting potential clients along the way keep the following in mind. Potential clients all have questions that they need answered. The problem is they don't directly come out and ask them. Potential customers tend to play their cards close to the vest, not wanting to expose what would motivate them to buy from you. This can … [Read more...] about QUESTIONS the potential customer NEEDS ANSWERED before they BUY FROM YOU
The QUESTION you need to ASK your TEN BEST clients
If I had to guess, I would say that 90% of all cleaning business owners don't know why people buy from them. Odds are this 90% ASSUMES they know the answer to this question and that clouds the actual reason from ever being known. The minority who knows why people CHOOSE THEM are most likely those that operate highly successful businesses that are insanely profitable. Now the … [Read more...] about The QUESTION you need to ASK your TEN BEST clients
Browsing around Amazon looking for cleaning supplies for myself
Even though I don't own my cleaning business anymore (I retired to Florida as most of you know) I still stay current on the latest products. I do that because when we moved, we sold virtually EVERYTHING we had. I did that because I didn't want to MOVE EVERYTHING. At the end of the day I don't like giving myself more work, so I figured the more stuff I kept and moved, the more … [Read more...] about Browsing around Amazon looking for cleaning supplies for myself
How I dealt with employees who called out regularly
Running a business is hard enough when you have everyone pulling together and doing their job. But when you have to operate it short-handed because someone called out it your day turns into a real juggling act. When this happened to me early in my career, these questions went through my head depending upon the circumstances... Who will cover that account? How will I get all … [Read more...] about How I dealt with employees who called out regularly