See the picture of this guy to the right? That's how you need to be "viewed" by potential customers. When a person and or company calls YOU, that indicates they have a PROBLEM of some kind. It could be anything! Perhaps they are hiring a cleaning company for the first time and need some guidance, or maybe their current company is letting them down so they require someone to … [Read more...] about Deals are “made or lost” when meeting people in person. So act confident and be prepared to “save their day”.
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YOUR success will DEPEND on those that work for you.
Today I want to give you a real world example of how big of a role employees play in your overall success or failure. Now the example in question has nothing to do with a cleaning business, instead it involves a hotel I stayed at recently. But that doesn't change a thing, because "business is business" across the board. What I mean by that is this: Fundamental rules of … [Read more...] about YOUR success will DEPEND on those that work for you.
Don’t TELEGRAPH the fact you are a “new business owner” when just starting out…
Obviously I get a lot of emails concerning start-up related questions. Many of them revolve around reaching out to people and or companies and trying to get their business. One of the main issues people have concerns writing a cover letter, letter of introduction or simply how to "break the ice" with potential customers. And out of that group of questions, many people worry … [Read more...] about Don’t TELEGRAPH the fact you are a “new business owner” when just starting out…
6 Psychological Sales “Triggers” that help turn LOOKERS INTO BUYERS
Marketing is one of the most important aspects of running a business. The better you are at it, the more revenue you'll create. So if you can improve your skills just a little bit, you will earn one heck of a great living doing whatever you do, provided you priced the product or service correctly. So the question becomes how do we improve ourselves in this regard? One of the … [Read more...] about 6 Psychological Sales “Triggers” that help turn LOOKERS INTO BUYERS
One simple tip that will help eliminate residential cleaning customers “missed appointments”…
There is nothing worse than going to a SCHEDULED residential cleaning appointment only to find out upon arrival that "something came up" and they don't need you that day. That used to light my fuse when I first started out, and it was a major reason why I expanded into the commercial cleaning market (who tend to never cancel service for any reason). When a … [Read more...] about One simple tip that will help eliminate residential cleaning customers “missed appointments”…