With Thanksgiving now in the rear-view mirror, the start of the holiday season is upon us. As we send out our Christmas cards, decorate the house, bake the cookies, shop for gifts and plan the food for the holiday meals, lets make sure we give thanks for all we have and are able to do. An important part of giving thanks is remembering how got you there. Success in the … [Read more...] about Giving Thanks To Your Customers
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Everything You Do Is Marketing
UPDATED 10/19/2021: Everything you do is marketing. What exactly does that mean? Well it means that the world in general, which includes your customers and potential customers, take in and consider every last thing they know about you (and they know more about you than you think). Where do they get all this information? It could be from the direct mail sales letter you sent … [Read more...] about Everything You Do Is Marketing
Book Review. Words That Sell by Richard Bayan.
I love books that teach simple concepts and techniques that are easy to implement and use in your business. I feel as though I really get my money's worth out of these types of books. It goes like this for me. I read the book, I make use of the knowledge it contains and shortly after that I profit from that very knowledge. It doesn't get any better than that. It happens … [Read more...] about Book Review. Words That Sell by Richard Bayan.
The Direct Mail Letter. Get The Most From It With These Tips.
UPDATED 10/12/2021: When you run your own cleaning business you need to learn how to get the phone to ring, and you need to do it fast, not to mention consistently. Having a well balanced attack plan, one that is multi-faceted, works best. A hard to stop marketing arsenal would included elements of direct mail, networking, referrals, online and print. Today we will focus on … [Read more...] about The Direct Mail Letter. Get The Most From It With These Tips.
Quotes To Live By
Sometimes you come across quotes in books, magazines or on the Internet that you just want to share with others. We may not always recognize the names attached to the quotes, but they tell a great story about human nature and also ring true for running a business. Each of the following quotes can easily be applied to the cleaning business. After stumbling across them this … [Read more...] about Quotes To Live By