You must be wondering what the heck do I mean by that headline. What is income diversity? This in essence means you should be aiming for all types of income sources to keep your cleaning business busy. Now how would you do that? Well...consider this example. Think of your cleaning business as a mighty river. Let's say it's the Mississippi River for arguments sake. What makes … [Read more...] about Aim For “Income Diversity”
Experienced
Simple Tips On How To Get More Referrals
One of the best ways to grow your cleaning business is through referrals. Referrals give you the luxury of potentially adding more revenue and profit without the added expense of a traditional marketing campaign. Another benefit of referrals is that when someone is referred to your company, they are "pre-sold" on your services. This increases the chances that you can convert … [Read more...] about Simple Tips On How To Get More Referrals
How To Manage Customer “Expectations”
Starting a cleaning business means you will have your fair share of customer contact. Most of this customer interaction will go quite well with no problems to speak of. Sometimes however this serene "calm" is broken by an irate customer. In many cases this "calm" will be broken right off the bat, from a customer that is brand new to your company. The customer may call … [Read more...] about How To Manage Customer “Expectations”
Adding Value To The Customer Relationship
How do you add value to your customers? Now you must be wondering, what "value" I'm talking about". I know you know how to clean, and there is value in that, but that's not what I'm talking about now. Value goes beyond just cleaning for someone and collecting a check for your effort. Ideally you want to extend your reach, and become more than just a just a run of the mill … [Read more...] about Adding Value To The Customer Relationship
Getting State, County and Municipal Contracts
I am often asked; how do you get cleaning contracts for State, County and Municipal cleaning accounts? The answer is quite simple in most cases. These cleaning contracts get put out to bid by the various agencies involved. All you need to do is be on the lookout for them, and ask a few questions about the process. Starting at the beginning, "going out to bid" means the agency … [Read more...] about Getting State, County and Municipal Contracts