I've talked about direct mail marketing time and time again. If you are new to the concept, it's nothing more than mailing out some info about your company to a prospective customer. I normally send a sales letter, flyer, business card and maybe a magnetic business card as well in a run of the mill envelope that I hand address. Nothing fancy, just very basic stuff. How I find … [Read more...] about “Micro” Direct Mail Campaigns Are Easy To Do And Can Make You A Bundle Of Money…
direct mail
How one letter to a property management company resulted in $17,512.54
Over the years I have been in business I've read countless articles on how to get cleaning jobs. Some were useful but most were simply a waste of energy. Generally speaking those who try to "educate" others on how it's done completely OVER-COMPLICATE the process. This scares beginners to the business away in most cases. "Old school" marketing techniques work best In my humble … [Read more...] about How one letter to a property management company resulted in $17,512.54
The Direct Mail Letter. Get The Most From It With These Tips.
UPDATED 10/12/2021: When you run your own cleaning business you need to learn how to get the phone to ring, and you need to do it fast, not to mention consistently. Having a well balanced attack plan, one that is multi-faceted, works best. A hard to stop marketing arsenal would included elements of direct mail, networking, referrals, online and print. Today we will focus on … [Read more...] about The Direct Mail Letter. Get The Most From It With These Tips.
Direct Mail Secret
Everyone hates junk mail. No secret there. I know from personal experience that at least half of my mail hits the trash can before being opened. When your a business owner who does direct mail you need a way around this problem. I have a solution that has worked for me. Make your direct mail more personal. You make your direct mail personal by hand addressing your mail. Many … [Read more...] about Direct Mail Secret