At some point most cleaning companies need to hire staff. Many times you can tap your friends and family for help filling a position when needed. This approach works for a while but eventually you are going to need to run a employment ad in the paper. At first glance it does not seem all that difficult, and to be honest with you it's not. But there are some tips you need to … [Read more...] about Employment Ads That Deliver
how to start a cleaning service
What Ten Years In Business Has Taught Me (Vol 2)
There are many moving parts to a cleaning business. All need to work seamlessly together to provide for a pleasant customer experience. Some of these moving parts are minor while others are major. To draw a comparison, think of your car. A flat tire can bring it to a stop just like a failing transmission can. One is an easy fix while the other will set you back some serious … [Read more...] about What Ten Years In Business Has Taught Me (Vol 2)
What Is A Goal? A Dream With A Deadline!
If a dream is a goal "with a deadline", then what is a dream without a deadline? That would be called a "pipe dream". Pipe dreams are to be avoided at all costs. They are wild aspirations of people who don't actually plan on following through with any real work. And not surprisingly, pipe dreams don't come true. Starting your own cleaning business is not really all that hard. … [Read more...] about What Is A Goal? A Dream With A Deadline!
Marketing To Realtors
Getting the word out that you started a cleaning business is vital. The more people who know you are in the cleaning business, the better shot you have at getting a call. It's just a numbers game. Now the key component to getting the word out is to tell the right people. Notifying all the folks who sit in front of their TV day and night will get you nowhere. Who are they gonna … [Read more...] about Marketing To Realtors
What Your Customers Are Really Buying
Ask yourself the following question. "What do you think influences your customers buying habits?" I bet a large percentage of business owners haven't ever given that question any thought. And that's a real shame, because they don't have any idea what their missing. If you thought your customers are just buying (or not buying for that matter) your cleaning services (or … [Read more...] about What Your Customers Are Really Buying